Musings on Accounting Research by Steve

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20 minute soundbites

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The American Accounting Association seems to believe that its members cannot sit for a normal classroom lecture.

At the plenary sessions in New York we had three speakers at each time slot that was 90 minutes in length. plus awards presentations and other housekeeping type things. Not much time to develop in any depth an idea given an average of 20 minutes per speaker.

Does the whole world have to be in soundbites or Ted talks? Cannot even an audience that is 90% plus PHDed engage in more than surface level thinkings? Well, it appears that the AAA leadership thinks not!


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